Visual communication: a multi-perspective approach

Visual communication is a subject area rich for exploration and discovery. A multi-perspective approach to learning about the various media that is inherent in modern society allows us to better understand what we see and what it means. In essence, it provides a framework within which visual literacy can be attained. This paper introduces some fundamental considerations of visual communication and encourages a multi-perspective approach to exploring visual media with the goal of persuading readers to recognize the importance of developing visual literacy.