DocumentCode
2549578
Title
Differential game analysis of manufacturer enterprise supplier relationship under dynamic market environment
Author
Zhu, Lili ; Yi, Hua
Author_Institution
Sch. of Econ. & Manage., Beijing Jiaotong Univ., Beijing, China
fYear
2010
fDate
16-18 April 2010
Firstpage
314
Lastpage
316
Abstract
This paper aims to make a research on the manufacturer enterprise supplier relationship under dynamic market environment. Firstly, it analyses the different supplier relationship to find that time and investment are two important factors in supplier relationship. Then, it finds the optimal strategy of both manufacturer enterprise and supplier by making a differential game analysis. Finally, it put forward some suggestions for manufacturer enterprise about choosing the right supplier relationship level and how to make this relationship more stable.
Keywords
game theory; marketing; optimisation; differential game analysis; dynamic market environment; game analysis; manufacturer enterprise supplier relationship; optimal strategy; supplier relationship; Costs; Environmental economics; Environmental management; Forward contracts; Investments; Power generation economics; Procurement; Pulp manufacturing; Raw materials; Stability; differential game analysis; dynamic market environment; supplier relationship;
fLanguage
English
Publisher
ieee
Conference_Titel
Information Management and Engineering (ICIME), 2010 The 2nd IEEE International Conference on
Conference_Location
Chengdu
Print_ISBN
978-1-4244-5263-7
Electronic_ISBN
978-1-4244-5265-1
Type
conf
DOI
10.1109/ICIME.2010.5477881
Filename
5477881
Link To Document