Evaluation of the content delivery performance of tourism e-business website in China: A case study from top 20 websites

Author

Wu, Jun ; Ren, Jianlan

Author_Institution

Sch. of Population, Shandong Normal Univ., Jinan, China

fYear

2010

fDate

16-18 April 2010

Firstpage

686

Lastpage

690

Abstract

E-business is the more and more important channel for travel & hotel booking and payment especially in China for the fast development of cyber industry and a rapidly increases number of netizens in the country. The paper selects top 20 tourism e-business websites in China. Then evaluate the effectiveness of the websites with the purpose-value framework of evaluation on the content delivery performance. The paper finds that though it has been improved on the effectiveness of tourism e-business websites in China there are still some problems which need to solve.

Keywords

Web sites; electronic commerce; travel industry; content delivery performance; cyber industry; tourism e-business Websites; Books; Calendars; Europe; Industrial economics; Information analysis; Internet; Marketing and sales; Performance analysis; Stock markets; Web page design; China; content delivery performance; purpose-value framework; tourism e-business website;

fLanguage

English

Publisher

ieee

Conference_Titel

Information Management and Engineering (ICIME), 2010 The 2nd IEEE International Conference on

Conference_Location

Chengdu

Print_ISBN

978-1-4244-5263-7

Electronic_ISBN

978-1-4244-5265-1

Type

conf

DOI

10.1109/ICIME.2010.5478005

Filename

5478005