Title :
The market structure of the video game industry: A platform perspective
Author :
Tan, Sizhu ; Li, Mingzhi
Author_Institution :
Sch. of Econ. & Manage., Tsinghua Univ., Beijing
fDate :
June 30 2008-July 2 2008
Abstract :
The video game market has witnessed several significant structural changes. Our paper tries to explain the market structure dynamics of video game industry from the perspective of platform competition. We use a static game theory to find a stable solution. Then, we add expectations and expand the single-period to multi-period game and find another stable solution. Our analysis is confirmed comparing with the real-world situation.
Keywords :
computer games; market opportunities; market structure; static game theory; video game industry; Computer industry; Game theory; Hardware; History; Industrial economics; Marketing and sales; Oligopoly; Software quality; TV; Toy industry;
Conference_Titel :
Service Systems and Service Management, 2008 International Conference on
Conference_Location :
Melbourne, VIC
Print_ISBN :
978-1-4244-1671-4
Electronic_ISBN :
978-1-4244-1672-1
DOI :
10.1109/ICSSSM.2008.4598486
