DocumentCode :
2582429
Title :
Toward the development of multi-dimensional index for creative management
Author :
Hwang, Suhyun ; Kim, Sueyeon ; Kim, Jinwoo
Author_Institution :
Creative Manage. Center, Yonsei Univ., Seoul
fYear :
2008
fDate :
27-31 July 2008
Firstpage :
497
Lastpage :
505
Abstract :
Creative management, as the new paradigm of business innovation for achieving sustainable competitive advantages, is a management discipline that focuses on the provision of new values to customers by creating new products, services and business models. Despite the emerging importance of creative management, few studies have investigated how to measure the quality of creative management. This study proposes a theoretical framework for Creative Management Index (CMI) that is designed to measure the degree of creativity of management. The unit of analysis is a company or independent business unit that attempts to develop new products, services and business models. Two theoretical backgrounds have been employed to develop our framework. One is the Balanced Score Card (BSC), which provides the conceptual background of management index. The other is psychological theories of creativity, which provides theoretical backgrounds of cognitive and affective creativity. As a management index, the CMI framework consists of four components: person, process, place, and product. Through the synergetic combination of the four components we expect to be able to measure the multidimensional characteristics of creative management faithfully.
Keywords :
customer services; innovation management; product development; business innovation; creative management; creativity; customers; management discipline; multidimensional index development; product development; sustainable competitive advantages; Africa; Cities and towns; Companies; Current measurement; Financial management; Innovation management; Multidimensional systems; Psychology; Quality management; Technological innovation;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Management of Engineering & Technology, 2008. PICMET 2008. Portland International Conference on
Conference_Location :
Cape Town
Print_ISBN :
978-1-890843-17-5
Electronic_ISBN :
978-1-890843-18-2
Type :
conf
DOI :
10.1109/PICMET.2008.4599659
Filename :
4599659
Link To Document :
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