A calculating system of attractive value for commercial message on large screen

A system to quantify viewers´ interests for movies on a large screen is designed and developed. It is organized with a network camera, a database server and a specific image processing server. This system acquires viewer´s images with the network camera and quantifies viewer´s attractive valuet from information obtained by the face recognition to those images. We have applied a prototype of our system into an experimental situation and evaluated it for future usages.