Title :
Real-time television consumption measurement for content personalization system based on mobile devices
Author :
De Castroviejo, Sergio Ruiz ; Uribe, Silvia ; Alvarez, Federico ; Menéndez, José Manuel ; Martín, Carlos Alberto
Author_Institution :
G at TV, ETSI Telecomun., Univ. Politec. de Madrid, Madrid, Spain
Abstract :
Television consumption measurement systems offer a powerful tool to audiovisual industry players for assessing the service offers and understanding the user behavior. This paper describes a novel system for television consumption measurement which is used for content personalization based on embedded software inside mobile devices, capable of reporting the user media consumption through their mobile devices used as digital receivers remote controls.
Keywords :
audio-visual systems; mobile handsets; multimedia communication; television applications; audiovisual industry players; content personalization system; digital receiver remote controls; embedded software; mobile devices; real-time television consumption measurement; user media consumption; Conferences; Consumer electronics;
Conference_Titel :
Consumer Electronics (ICCE), 2011 IEEE International Conference on
Conference_Location :
Las Vegas, NV
Print_ISBN :
978-1-4244-8711-0
DOI :
10.1109/ICCE.2011.5722857
