Title :
Empirical Study on Evaluating Value Creation Strategy Performance Based on GRA and Fuzzy TOPSIS
Author :
Zhang, Qun ; Zhu, Xiaoning ; Li, Qunxia ; Han, Xiaolei
Author_Institution :
Sch. of Econ. & Manage., Univ. of Sci. & Technol., Beijing, China
Abstract :
In this paper, we combine GRA (grey relation analysis) with fuzzy TOPSIS to evaluate performance of iron and steel companies. In the empirical study of a Chinese iron and steel company, we apply grey relation analysis to find representative indices. Then fuzzy TOPSIS is utilized to evaluate the value creation strategy performance of the company. By the evaluation, we can get the conclusion that the value creation strategy provided by Ruosheng Zhang is successful.
Keywords :
fuzzy set theory; grey systems; iron; steel industry; Chinese iron company; Chinese steel company; fuzzy TOPSIS; grey relation analysis; value creation strategy performance evaluation; Conference management; Costs; Fuzzy sets; Fuzzy systems; Guidelines; Iron; Knowledge management; Performance analysis; Steel; Technology management; GRA; fuzzy TOPSIS; value creation strategy performance;
Conference_Titel :
Fuzzy Systems and Knowledge Discovery, 2009. FSKD '09. Sixth International Conference on
Conference_Location :
Tianjin
Print_ISBN :
978-0-7695-3735-1
DOI :
10.1109/FSKD.2009.465