Title :
Applying data miming and NLP techniques to automatically acquire user preferences in Chinese web sites
Author :
Zhang, Shilin ; Zhang, Shuwu ; Li, Heping
Author_Institution :
Fac. of Comput. Sci., North China Univ. of Technol., Beijing, China
Abstract :
Web mining has become an important field of research. However, there is an important challenge to applying the technique to NLP applications. An integrated data mining system for NLP in Chinese commercial Web sites is presented in this paper. It presented the data mining process in detail. More importantly, it puts forward a new enhanced method to acquire user preferences. Web mining applied to NLP provides a scientific basis for e-business and decision-making.
Keywords :
Web sites; data mining; decision making; electronic commerce; natural language processing; Chinese commercial Web sites; NLP techniques; data mining; decision making; e-business; natural language processing; user preferences; Application software; Automation; Data mining; Decision making; Delta modulation; Information management; Internet; Natural language processing; Web mining; Web pages; NLP; Web mining; decision-making; e-business;
Conference_Titel :
Network Infrastructure and Digital Content, 2009. IC-NIDC 2009. IEEE International Conference on
Conference_Location :
Beijing
Print_ISBN :
978-1-4244-4898-2
Electronic_ISBN :
978-1-4244-4900-6
DOI :
10.1109/ICNIDC.2009.5360864