• DocumentCode
    2788243
  • Title

    Reputation-Based Trust Network Modelling and Simplification in Multiagent-Based E-Commerce Systems

  • Author

    Gan, Zaobin ; Ding, Qian ; Varadharajan, Vijay

  • Author_Institution
    Coll. of Comput. Sci. & Tech, Huazhong Univ. of Sci. & Technol., Wuhan, China
  • fYear
    2009
  • fDate
    9-11 Sept. 2009
  • Firstpage
    60
  • Lastpage
    67
  • Abstract
    In this paper, we present a description model of a trust network graph (TNG)-for multi-agent-based e-commerce systems, which is similar to the relationship network formed among people´s transaction activities in the real-world. The method assumes that a multi-agent system in a domain constitutes a community and so the trust network is modelled by the means of a graph in the community. Several notations and regulations are defined in the description model of TNG. In order to sweep out redundancy information in the TNG and reduce the complexity of the trust computation, we propose the principles and the processes of simplification, the definition and the selection algorithm of optimized path for recommendation propagation (OPRP) in terms of the trust commonsense in people´s daily life. The examples in this paper show that TNG can describe the complex trust relationships in multiagent e-commerce systems and help simplify the algorithms of the trust evaluation.
  • Keywords
    electronic commerce; multi-agent systems; recommender systems; security of data; multiagent-based e-commerce systems; optimized path; recommendation propagation; redundancy information; reputation-based trust network modelling; transaction activities; trust computation; Authentication; Computer networks; Educational institutions; Electronic commerce; Gallium nitride; Multiagent systems; Next generation networking; Social network services; Unified modeling language; Web services; Agent; E-commerce; Mobile; Reputation; Trust Network Graph;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Next Generation Web Services Practices, 2009. NWESP '09. Fifth International Conference on
  • Conference_Location
    Prague
  • Print_ISBN
    978-0-7695-3821-1
  • Type

    conf

  • DOI
    10.1109/NWeSP.2009.13
  • Filename
    5361608