Balancing the Efficiencies in Container Supply Chain by Goal Programming

Container supply chain (CSC) is a specific type of supply chain with the rapid development of container transport and large-scale international trades. Under the backgrounds of financial crisis and green supply chain, time efficiency, cost efficiency and energy consumption are all important to build CSC with high quality. Time and cost are mainly pursued by the independent companies. Energy consumption minimization now is encouraged by the government and other organization. It is very important to build sustainable CSC. This study proposes a goal programming model to balance the three criteria with simulation study. The approach produces a significant result for global management of CSC for the industries and governments.