• DocumentCode
    2840588
  • Title

    Genetic algorithms solving the problem of commercial advertisement layout in newspapers

  • Author

    Chengyao, Wang ; Zhan, Li ; Shaoqian, Wei

  • Author_Institution
    Coll. Teacher, Beijing Union Univ., Beijing, China
  • fYear
    2009
  • fDate
    17-19 June 2009
  • Firstpage
    2731
  • Lastpage
    2735
  • Abstract
    The layout problem of business advertisements on newspapers belonging to orthogonal packing problem is nonlinear problem. The mathematics model of the problem is described. The encoding space and the decoding function of the genetic algorithm is designed basing on the problem characterizes. The simulation result shows that the genetic algorithm has better performance.
  • Keywords
    advertising; genetic algorithms; business advertisements; commercial advertisement layout; decoding function; encoding space; genetic algorithms; mathematics model; nonlinear problem; orthogonal packing problem; Algorithm design and analysis; Business; Decoding; Encoding; Genetic algorithms; Mathematical model; Mathematics; Bottom-left-condition; Business advertisements; Genetic algorithms; Layout problem;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Control and Decision Conference, 2009. CCDC '09. Chinese
  • Conference_Location
    Guilin
  • Print_ISBN
    978-1-4244-2722-2
  • Electronic_ISBN
    978-1-4244-2723-9
  • Type

    conf

  • DOI
    10.1109/CCDC.2009.5195012
  • Filename
    5195012