Outlines of the theory of choice: attitude, desire, attention, will

The process of choice is vitally important for animals including humans because they are open, active, and limited systems. The term orientation is used in this work in two meanings corresponding to two main aspects of choice -an appraisal of the elements of choice one by one, and their comparison resulting in the choice being made. An appraisal of a singled out element of choice is also an act of orientation of a subject to it that can be positive or negative, toward or away from it. Comparison of elements of choice is also an act of orientation, this time between the objects of choice. The terms orientation and choice are often used in this work interchangeably. The word orientation, however, being a choice of direction in the broad sense of it, carries an intentional, directional or vectorial connotation that is valuable for the objectives of this work