DocumentCode
2959193
Title
The Study on the Growth Path of OEM Upgrades to OBM Based on CAS Theory
Author
Huang Yong-Chun ; Huang Mu-Han
Author_Institution
Bus. Sch. of Hohai Univ., Intellectual Property Instn. of Hohai Univ., Nanjing, China
fYear
2011
fDate
12-14 Aug. 2011
Firstpage
1
Lastpage
3
Abstract
This article applies complex adaptive system (CAS) theory to research the growth path of OEM upgrades to OBM, and points that growth path of OEM upgrades to OBM is a complex adaptive system, analyzes the complex adaptive system features of OEM upgrades to OBM; and then researches the interaction between agents, open, tagging, diversity, self-organization and so on aspects of the system, and further discuss the growth path of OEM upgrades to OBM.
Keywords
adaptive systems; commerce; large-scale systems; CAS theory; OBM; OEM upgrades; complex adaptive system theory; growth path; original equipment manufacturing; own brand manufacturing; Adaptive systems; Companies; Complexity theory; Intellectual property; Manufacturing; Tagging; Technological innovation;
fLanguage
English
Publisher
ieee
Conference_Titel
Management and Service Science (MASS), 2011 International Conference on
Conference_Location
Wuhan
Print_ISBN
978-1-4244-6579-8
Type
conf
DOI
10.1109/ICMSS.2011.5997950
Filename
5997950
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