Title :
Decision making model on strategic technology investment using game theory
Author :
Liao, Wei-Cheng ; Yin, Chi-Yen ; Chiang, Johannes K.
Author_Institution :
Dept. of Manage. Inf. Syst., Nat. Chengchi Univ., Taipei, Taiwan
Abstract :
The paper is describing the real options is a better way of thinking about valuation and strategic decision making on technology investment by replacing those traditional methods. The method is to transfer the strategic technology investment toward onto one kind of real options which combined many projects to the part of investment plan as one of target-linked for investors. This research integrated game theory and real options method which also executed the investment benefit from real options to payoff which pondered over the rivals´ possible investment strategy by the equilibrium concept, and acquired the optimal investment strategy for enterprises. Finally it is to simulate decision making model on the MIS investment case for two car companies to demonstrate how to make the strategic technology investment strategy and its efficiency.
Keywords :
decision making; game theory; investment; strategic planning; technology management; MIS investment case; car companies; decision making model; enterprises; game theory; real options method; strategic technology investment; Appraisal; Companies; Cost accounting; Decision making; Game theory; Investments; Management information systems; Paper technology; Supply chain management; Uncertainty; Equilibrium concept; Game Theory; Investment; Real option; Uncertainty;
Conference_Titel :
Industrial Engineering and Engineering Management, 2009. IEEM 2009. IEEE International Conference on
Conference_Location :
Hong Kong
Print_ISBN :
978-1-4244-4869-2
Electronic_ISBN :
978-1-4244-4870-8
DOI :
10.1109/IEEM.2009.5372909