Title :
Study on the Development of Grape Wine Tourism Based on Industrial Clusters: Yantai City as an Example
Author_Institution :
Coll. of Bus. Adm., Shandong Inst. of Bus. & Technol. SDIBT, Yantai, China
Abstract :
Clustering is the development direction of grape wine tourism, but also an effective way for its sustainable development. In this context, the paper firstly illustrates the formation mechanism of industrial clusters in tourism industry using the related principle of industrial clusters theories. And then, the paper takes Yantai city as an example, analyzes the feasibility of clustering development of grape wine tourism from the basic elements and the basic conditions. In the end, the paper discusses the paths for clustering development of grape wine tourism from the following three aspects: extending the industrial chain, exerting government functions and strengthening clusters management.
Keywords :
sustainable development; travel industry; wine industry; Yantai city; cluster management; clustering development; formation mechanism; government functions; grape wine tourism; industrial chain extension; industrial cluster theories; sustainable development; tourism industry; Agriculture; Cities and towns; Government; Pipelines; Production; Technological innovation;
Conference_Titel :
Management and Service Science (MASS), 2011 International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-6579-8
DOI :
10.1109/ICMSS.2011.5998802