• DocumentCode
    2978474
  • Title

    An E-Commerce Personalized Recommendation System Based on Customer Feedback

  • Author

    Zhang, Hongxia ; Yang, Yuan

  • Author_Institution
    Econ. & Manage. Sch., Anhui Univ. of Sci. & Technol., Huainan, China
  • fYear
    2011
  • fDate
    12-14 Aug. 2011
  • Firstpage
    1
  • Lastpage
    3
  • Abstract
    With the rapid growth of E-commerce, how to provide accurate and valuable information for customers is the main problem that the personalized recommendation system needs to solve. To this end, the paper develops a personalized recommendation system model based on customer feedback and focuses on the recommendation algorithm. The system can dynamically adjust the results based on the customer feedback information. And then ,it improves the accuracy of personalized recommendation and the customer satisfaction.
  • Keywords
    customer satisfaction; electronic commerce; recommender systems; Hongxia; customer feedback; customer satisfaction; e-commerce; personalized recommendation system; recommendation algorithm; Algorithm design and analysis; Collaboration; Data mining; Databases; Engines; Heuristic algorithms; Web servers;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Management and Service Science (MASS), 2011 International Conference on
  • Conference_Location
    Wuhan
  • Print_ISBN
    978-1-4244-6579-8
  • Type

    conf

  • DOI
    10.1109/ICMSS.2011.5998970
  • Filename
    5998970