• DocumentCode
    2990462
  • Title

    The characteristics of the mobile SNS social behavior — A case study of college students in Shanghai

  • Author

    Shi Yong-qin ; Ma Chang

  • Author_Institution
    Sch. of Commun. & Art Design, Univ. of Shanghai for Technol. & Sci., Shanghai, China
  • fYear
    2012
  • fDate
    20-22 Sept. 2012
  • Firstpage
    129
  • Lastpage
    134
  • Abstract
    This paper analyzes the behaviors of college students who use mobile phones SNS through a questionnaire survey among them, and pointed out that the mobile SNS tool is an important mode of transmission. The main purpose of the mobile SNS social behavior is to share information and to keep in touch with friends. This article presents that to understand the characteristics of mobile SNS social behavior helps us grasp the rights to speak, and promote the balanced development of mobile media and traditional media.
  • Keywords
    mobile computing; mobile handsets; social networking (online); Shanghai; college student behavior; mobile SNS social behavior characteristics; mobile media; mobile phones SNS; questionnaire survey; traditional media; Educational institutions; Internet; Media; Mobile communication; Mobile computing; Mobile handsets; Social network services; SNS; investigation; mobile social; social network;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Management Science and Engineering (ICMSE), 2012 International Conference on
  • Conference_Location
    Dallas, TX
  • ISSN
    2155-1847
  • Print_ISBN
    978-1-4673-3015-2
  • Type

    conf

  • DOI
    10.1109/ICMSE.2012.6414172
  • Filename
    6414172