Title :
Consumers´ lifestyle research and product development
Author_Institution :
Coll. of Commun. & Art Design, Univ. of Shanghai for Sci. & Technol., Shanghai, China
Abstract :
With the drastic competitions among the corporations, companies need different thinking to develop new products. The understanding of consumer groups and study of products´ fuzzy front end are made use of gradually. Lifestyle, based on the consumers´ life experience and value proposal plays an important role during the process of product systematic design and development. This paper will study these corresponding theories based on the consumers´ life.
Keywords :
consumer behaviour; product development; consumers lifestyle research; fuzzy front end; product development; Art; Cultural differences; Customer satisfaction; Educational institutions; Globalization; Product design; Product development; Proposals; Social network services; Sociology; Consumer Group; Lifestyle; Product Design; Product Development; Value Proposal;
Conference_Titel :
Computer-Aided Industrial Design & Conceptual Design, 2009. CAID & CD 2009. IEEE 10th International Conference on
Conference_Location :
Wenzhou
Print_ISBN :
978-1-4244-5266-8
Electronic_ISBN :
978-1-4244-5268-2
DOI :
10.1109/CAIDCD.2009.5375026
