DocumentCode :
2997400
Title :
Three expression froms of logo design—hyper-plane, dynamics and interaction
Author :
Liu Pu ; Guan Jiaqing
Author_Institution :
Wuhan Univ., Wuhan, China
fYear :
2009
fDate :
26-29 Nov. 2009
Firstpage :
1624
Lastpage :
1627
Abstract :
In the information age, with new technology emerging, logo design concepts, expression forms and application scope have been greatly expanded, which are different from those of past graphic design. The article focused on the three new expression forms of logo design-3D, dynamics and interaction. The author tried to extract their different design languages from traditional ones, summarized their design methodology and design features, and further dug into them for the reasons of their emergence in order to get knowledge of the modern logo design trend and tried to provide new thoughts and references for designers.
Keywords :
CAD; product design; user centred design; design languages; dynamics; expression forms; information age; interaction design; logo design concepts; Decision support systems; Digital; Dynamic Logo; Interactive Logo; Three-dimensional Logo;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Computer-Aided Industrial Design & Conceptual Design, 2009. CAID & CD 2009. IEEE 10th International Conference on
Conference_Location :
Wenzhou
Print_ISBN :
978-1-4244-5266-8
Electronic_ISBN :
978-1-4244-5268-2
Type :
conf
DOI :
10.1109/CAIDCD.2009.5375095
Filename :
5375095
Link To Document :
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