The Research on E-Business Marketing Pattern of Second-Hand Car

The market of second-hand car is active, but the marketing pattern is single and has many drawbacks. In information age, it´s a trend to take e-business marketing pattern of second-hand car. In order to realize this pattern, the marketing theories focused on customers, marketing organizations based on e-business and marketing methods including second-hand cars´ e-business marketing systems were need to be constructed. In this paper, marketing organizations based on e-business and marketing methods which include second-hand cars´ e-business marketing systems.