DocumentCode
3025333
Title
The opportunities and challenges of Internet medicine transaction services providers
Author
Bin Dun ; Lu, Ying ; Chen, Feng ; Zhou, Jian
Author_Institution
Inf. Center, State Food & Med. Adm., Beijing, China
fYear
2011
fDate
26-28 July 2011
Firstpage
874
Lastpage
877
Abstract
China´s pharmaceutical e-commerce is in the early stage of development. B2C and B2B although the formation of patterns such as e-commerce transactions, but with the continuous development of medical e-commerce, China will establish and apply large-scale third-party service platform for pharmaceutical e-commerce transactions to further promote the improvement and development of the pharmaceutical industry. Internet medicine transaction services providers have a tremendous opportunity for development in the national policy support, medical e-commerce booming and many other changes in consumer shopping habits, while also facing online information disclosure, system integration, security of online transactions and a series of challenges. Internet medicine transaction services providers need to properly deal with the situation, then they could get more achievements in the expansion of the wave of pharmaceutical e-commerce.
Keywords
Internet; consumer behaviour; electronic commerce; medicine; pharmaceutical industry; B2B; B2C; China; Internet medicine transaction services providers; consumer shopping habits; large-scale third-party service platform; medical e-commerce; national policy support; online information disclosure; online transaction security; pharmaceutical e-commerce transactions; pharmaceutical industry; system integration; Biomedical imaging; Internet; Law; Marketing and sales; Pharmaceuticals; Procurement; Internet medicine transaction services provider; challenge; opportunity; pharmaceutical e-commerce;
fLanguage
English
Publisher
ieee
Conference_Titel
Multimedia Technology (ICMT), 2011 International Conference on
Conference_Location
Hangzhou
Print_ISBN
978-1-61284-771-9
Type
conf
DOI
10.1109/ICMT.2011.6001829
Filename
6001829
Link To Document