• DocumentCode
    3034345
  • Title

    Exploring plain language guidelines

  • Author

    Harper, Raquel ; Zimmerman, Don

  • Author_Institution
    Dept. Journalism & Tech. Commun., Colorado State Univ., Fort Collins, CO, USA
  • fYear
    2009
  • fDate
    19-22 July 2009
  • Firstpage
    1
  • Lastpage
    6
  • Abstract
    Based on the last National Assessment of Adult Literacy survey (2003) conducted by the U.S. Department of Education´s National Center for Educational Statistics, an estimated 43% (93 million) of the U.S. adults age 16 and older has below or basic literacy skills . Many government agencies adopt a policy of using plain language guidelines when preparing documents for the public. This study used the Delphi Technique to explore how government health communication professionals (n =11) define ldquoplain languagerdquo and what they consider to be the main guidelines for writing in ldquoplain language.rdquo Participants agreed on only six plain language items throughout the study: (1) Write for audience´s level of understanding of the subject matter, (2) Write for the literacy level of the target population, (3) Present information in a logical order, (4) Use simple sentence structure, (5) Define unfamiliar concepts, and (6) Use correct grammar and sentence structure. No standard exists on how to write in plain language for health care documents, which may be why health communicators have varied ideas on what plain language means and what guidelines should be followed.
  • Keywords
    government; health and safety; Delphi Technique; audience understanding; government health communication professionals; grammar; literacy level; plain language guidelines; sentence structure; Cancer; Communications technology; Credit cards; Government; Guidelines; Medical services; Natural languages; Professional communication; Statistics; Writing; Delphi Technique; Health Communicators; Plain Language;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Professional Communication Conference, 2009. IPCC 2009. IEEE International
  • Conference_Location
    Waikiki, HI
  • Print_ISBN
    978-1-4244-4357-4
  • Electronic_ISBN
    978-1-4244-4358-1
  • Type

    conf

  • DOI
    10.1109/IPCC.2009.5208669
  • Filename
    5208669