Achieving design enlightenment: Defining a new user experience measurement framework

By using self-reported metrics, user researchers, designers, and usability experts can pinpoint the aspects of a user experience that require modification during, rather than after, the development process. Comparative data are potentially the most valuable to designers and researchers because these data provide insight into users´ perceptions and expectations about specific aspects of the user experience. In this paper we extend the theory of expectation disconfirmation and suggest that, by collecting comparative data on users´ perceptions and experiences as they relate to the specific experience goals of a project, project teams can make the right choices and trade-offs when it comes to designing the user experience. We also suggest specific methodologies from the field of education research that can inform project teams´ decisions at the outset of product design projects.