DocumentCode
3048674
Title
Strategic management to improve the competitiveness of the pharmaceutical industry
Author
Chen, Juanyi ; Liang, Xiao
Author_Institution
Manage. Sch., Jilin Univ., Changchun, China
fYear
2012
fDate
8-10 July 2012
Firstpage
196
Lastpage
201
Abstract
This paper firstly put forward the source and standard of core competitive power as the breakthrough point to analysis the competitive disadvantages and the existing problems of Chinese medicine enterprises, and then, from the actual development situations of Chinese medicine enterprises, specific analysis of medical enterprise cases are expounded to improve their own competitiveness strategic mode, and finally we propose some profound suggestions.
Keywords
organisational aspects; pharmaceutical industry; strategic planning; Chinese medical enterprises; pharmaceutical industry core competitiveness improvement; strategic management; Biomedical imaging; Educational institutions; Lead; Organizations; Pharmaceuticals; Procurement; Core competitiveness; Pharmaceutical enterprises; Strategic mode; Value network;
fLanguage
English
Publisher
ieee
Conference_Titel
Service Operations and Logistics, and Informatics (SOLI), 2012 IEEE International Conference on
Conference_Location
Suzhou
Print_ISBN
978-1-4673-2400-7
Type
conf
DOI
10.1109/SOLI.2012.6273530
Filename
6273530
Link To Document