Title :
Application of the RFID Data Mining to an Apparel Field
Author :
Sakurai, Shigeaki ; Sanbe, Masanori ; Watanabe, Katsutoshi
Author_Institution :
Corp. R&D Center, Toshiba Corp., Kawasaki, Japan
Abstract :
This paper proposes a new method that efficiently uses the RFID data collected from apparel shops. This method learns prediction models from the data by using data mining techniques. The models represent relationships between the number of sales in the next term and the actions of customers, such as the number of pick-up, the number of fitting, the number of customers, and so on. It is possible to predict sales volume by applying the present RFID data to the models. This paper verifies the efficiency of the method through numerical experiments based on the RFID data collected from two branches of an apparel company.
Keywords :
clothing; consumer behaviour; data mining; radiofrequency identification; sales management; RFID; apparel shop; customer action; data mining; sales predication; Companies; Marketing and sales; Predictive models; RFID tags; Support vector machines; Training; Apparel Shop; Predication of Sales Volume; RFID; SVM;
Conference_Titel :
Network-Based Information Systems (NBiS), 2010 13th International Conference on
Conference_Location :
Takayama
Print_ISBN :
978-1-4244-8053-1
Electronic_ISBN :
2157-0418
DOI :
10.1109/NBiS.2010.17