Title :
Predicting Blogging Behavior Using Temporal and Social Networks
Author :
Chen, Bi ; Zhao, Qiankun ; Sun, Bingjun ; Mitra, Prasenjit
Author_Institution :
Pennsylvania State Univ., University Park
Abstract :
Modeling the behavior of bloggers is an important problem with various applications in recommender systems, targeted advertising, and event detection. In this paper, we propose three models by combining content, temporal, social dimensions: the general blogging-behavior model, the profile-based blogging-behavior model and the social- network and profile-based blogging-behavior model. The models are based on two regression techniques: Extreme Learning Machine (ELM), and Modified General Regression Neural Network (MGRNN). We choose one of the largest blogs, a political blog, DailyKos1, for our empirical evaluation. Experiments show that the social network and profile-based blogging behavior model with ELM regression techniques produce good results for the most active bloggers and can be used to predict blogging behavior.
Keywords :
Web sites; learning (artificial intelligence); regression analysis; social sciences computing; event detection; extreme learning machine; modified general regression neural network; profile-based blogging-behavior model; recommender systems; social-network based blogging-behavior model; targeted advertising; temporal networks;
Conference_Titel :
Data Mining, 2007. ICDM 2007. Seventh IEEE International Conference on
Conference_Location :
Omaha, NE
Print_ISBN :
978-0-7695-3018-5
DOI :
10.1109/ICDM.2007.97