• DocumentCode
    3172322
  • Title

    Notice of Retraction
    Marketing channel characteristics and selection methods analysis of daily chemical industry

  • Author

    Lijiao Han ; Yingying Guo

  • Author_Institution
    Manage. Coll., Shenyang Univ. of Technol., Shenyang, China
  • fYear
    2011
  • fDate
    8-10 Aug. 2011
  • Firstpage
    427
  • Lastpage
    430
  • Abstract
    Notice of Retraction

    After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.

    We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.

    The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.

    With the world economy growing, daily chemical industry is increasingly competitive. For each daily chemical enterprise, how to motivate consumers´ desire to buy and guide consumption, how can the company seize more market share in the limited environment so that they could increase reputation and get more profits, the rational choice of marketing channel for all daily chemical enterprises are important. This paper will provide a powerful basis for the selection of marketing channel and make an effective guidance for the daily chemical industry of our country through daily chemical industry marketing channel characteristics and channel selection methods analysis.
  • Keywords
    chemical industry; industrial economics; marketing; chemical enterprise; daily chemical industry; market share; marketing channel characteristics; selection method analysis; world economy; Chemical industry; Chemicals; Companies; Decision making; Marketing and sales; Personnel; Stock markets; daily chemical industry; marketing channel; selection methods;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Artificial Intelligence, Management Science and Electronic Commerce (AIMSEC), 2011 2nd International Conference on
  • Conference_Location
    Dengleng
  • Print_ISBN
    978-1-4577-0535-9
  • Type

    conf

  • DOI
    10.1109/AIMSEC.2011.6010500
  • Filename
    6010500