Title :
The case analysis of douban site´s community service based on Web2.0 Site
Author :
Liu, Chunmao ; Liang, Hui
Author_Institution :
Dept. of Inf. Resources Manage., Tianjin Normal Univ., Tianjin, China
Abstract :
As a typical representative of the Chinese web2.0 site, Douban site fully shows its own unique characteristics of community service: interest aggregation, the circles shape and prominent opinion leader. That is, Douban site´s user-centered positioning reflects the kernel of the SNS website. At the same time, through case analysis among Douban site and relevant portal sites´ reading channel and the comparison between Douban site and Renren site, the author digs out the hidden value of the Douban site itself and provides the reference information for the development of SNS websites.
Keywords :
Web design; portals; social networking (online); Douban site; Renren site; SNS website; Web2.0 Site; case analysis; community service; interest aggregation; kernel; opinion leader; portal; user-centered positioning; Business; Communities; Helium; Lead; Libraries; Publishing; SNS; Web2.0; community service; douban site; e-business;
Conference_Titel :
Artificial Intelligence, Management Science and Electronic Commerce (AIMSEC), 2011 2nd International Conference on
Conference_Location :
Deng Leng
Print_ISBN :
978-1-4577-0535-9
DOI :
10.1109/AIMSEC.2011.6011411
