The analysis of competitive factors of integrated circuit industry in Taiwan-a case study of DRAM (dynamic random access memory)

The semiconductor industry has been honored as “the resource of industry”, which is also one of the great achievements of the Industry Technology Upgrading Policy which has been implemented in Taiwan. Moreover, the DRAM (dynamic random access memory) has also been designated as “the driver of semiconductor technology”. Currently, more than half of the new booming 8-inch wafer fabs in Taiwan are setting DRAM technology as their production focus. Its importance cannot be overemphasized. The main thrust of this research is to analyze competitive factors from the viewpoint of the market, technology, government policy, resources and supporting industry; in addition, to analyze the technology´s strengths, weaknesses, opportunities and threats (SWOT). With the help of questionnaires and expert interviews to weight the sub-factors, the ultimate aim is to forecast future trends as the basis of a strategy planning for private enterprises and government