DocumentCode
3220364
Title
Research on the problem of network security based on marketing
Author
Dongdong, Wang
Author_Institution
Sch. of Bus., Sias Int. Univ., Zhengzhou, China
fYear
2011
fDate
27-29 May 2011
Firstpage
273
Lastpage
275
Abstract
Network marketing channels account for an increasing proportionat the company´s business as technology advances and changes in lifestyle. At present, network marketing channels is not concentrated, and the management is not uniform. Enhancing system security and making up for security vulnerabilities are the urgent problems to be solved as. The article introduces the concept of network marketing security, analyzes the major factors of endangering the security of network marketing, and proposes countermeasures.
Keywords
electronic commerce; marketing; telecommunication security; electronic commerce; network marketing channels; network security; security vulnerability; system security; Information security; Internet; Law; Safety; e-commerce; network marketing; network security; online payment;
fLanguage
English
Publisher
ieee
Conference_Titel
Communication Software and Networks (ICCSN), 2011 IEEE 3rd International Conference on
Conference_Location
Xi´an
Print_ISBN
978-1-61284-485-5
Type
conf
DOI
10.1109/ICCSN.2011.6013712
Filename
6013712
Link To Document