Discussion on Internet of Things technology based Internet marketing

The Internet of things has shown great influence upon people´s life. It was considered as a new revolution in IT industry after computer, the Internet and mobile communication networks. Currently, Internet marketing has encountered very sizeable difficulties in information exchanging, goods shipping and promotion. The RFID technology, which is one of the core technology underlying the Internet of things, could effectively relief all those faults mentioned above. This paper presents an analysis about the major bottlenecks within the Internet marketing. And it also discusses how the development of the Internet of things will impact the Internet marketing positively.