DocumentCode
3264643
Title
Research on recommender technology in E-commerce recommendation system
Author
Ming Chen
Author_Institution
Zhejiang Bus. Technol. Inst., Ningbo, China
Volume
4
fYear
2010
fDate
22-24 June 2010
Abstract
E-commerce companies compete with each other nowadays, and one solution to winning the competition is to get knowledge about customers´ consuming preferences so as to establish better adequate personalized services to satisfy the customers. On this surrounding, to make E-commerce system actively recommend products to users according to their interests, the E-commerce recommendation system is arrived and gradually develops which supported by the agent technologies derived from Artificial Intelligence. In the paper, concepts and functions of E-commerce recommender systems are briefly introduced. The algorithms using in recommendation systems are comparing with each other, and several main filtering algorithms are described. Advantages and disadvantages of these above mentioned technical recommendations were provided. At last, point out several open research problems and directions in the E-commerce recommendation methods.
Keywords
artificial intelligence; electronic commerce; agent technologies; artificial intelligence; e-commerce recommendation system; main filtering algorithms; personalized services; recommender technology; Artificial intelligence; Business; Companies; Computer science education; Decision support systems; Educational technology; Environmental economics; Filtering algorithms; Marketing and sales; Recommender systems; electronic commerce; recommendation system; recommender technology;
fLanguage
English
Publisher
ieee
Conference_Titel
Education Technology and Computer (ICETC), 2010 2nd International Conference on
Conference_Location
Shanghai
Print_ISBN
978-1-4244-6367-1
Type
conf
DOI
10.1109/ICETC.2010.5529654
Filename
5529654
Link To Document