• DocumentCode
    3264643
  • Title

    Research on recommender technology in E-commerce recommendation system

  • Author

    Ming Chen

  • Author_Institution
    Zhejiang Bus. Technol. Inst., Ningbo, China
  • Volume
    4
  • fYear
    2010
  • fDate
    22-24 June 2010
  • Abstract
    E-commerce companies compete with each other nowadays, and one solution to winning the competition is to get knowledge about customers´ consuming preferences so as to establish better adequate personalized services to satisfy the customers. On this surrounding, to make E-commerce system actively recommend products to users according to their interests, the E-commerce recommendation system is arrived and gradually develops which supported by the agent technologies derived from Artificial Intelligence. In the paper, concepts and functions of E-commerce recommender systems are briefly introduced. The algorithms using in recommendation systems are comparing with each other, and several main filtering algorithms are described. Advantages and disadvantages of these above mentioned technical recommendations were provided. At last, point out several open research problems and directions in the E-commerce recommendation methods.
  • Keywords
    artificial intelligence; electronic commerce; agent technologies; artificial intelligence; e-commerce recommendation system; main filtering algorithms; personalized services; recommender technology; Artificial intelligence; Business; Companies; Computer science education; Decision support systems; Educational technology; Environmental economics; Filtering algorithms; Marketing and sales; Recommender systems; electronic commerce; recommendation system; recommender technology;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Education Technology and Computer (ICETC), 2010 2nd International Conference on
  • Conference_Location
    Shanghai
  • Print_ISBN
    978-1-4244-6367-1
  • Type

    conf

  • DOI
    10.1109/ICETC.2010.5529654
  • Filename
    5529654