• DocumentCode
    3269917
  • Title

    A Study of the Linkage Development of Internet Technology and E-Marketing

  • Author

    Wu Hongyu

  • Author_Institution
    Econ. & Manage. Sch., Wuhan Univ., Wuhan, China
  • fYear
    2013
  • fDate
    16-18 Jan. 2013
  • Firstpage
    187
  • Lastpage
    189
  • Abstract
    E-Marketing is the combinative results of Internet technology and traditional marketing, and it\´s one of the important application forms of the Internet. Every leap development of Internet technology has played a significant role in promoting the E-Marketing. On the background of rapid development and evolution of Internet, this paper analyses the role of Internet technology in promoting E-Marketing during different periods, and then discusses the development orbit of E-Marketing driven by the upgrade of Internet technology", "to explore the potential Models of E-Marketing under the new technological environment of Web3.0.
  • Keywords
    Internet; marketing; Internet technology; Web 3.0; e-marketing promotion; electronic marketing; linkage development; Biological system modeling; Blogs; Couplings; Educational institutions; Electronic mail; Internet; Search engines; E-Marketing; Internet technology; linkage development;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Intelligent System Design and Engineering Applications (ISDEA), 2013 Third International Conference on
  • Conference_Location
    Hong Kong
  • Print_ISBN
    978-1-4673-4893-5
  • Type

    conf

  • DOI
    10.1109/ISDEA.2012.50
  • Filename
    6454659