DocumentCode
3284003
Title
Strategic partnerships between start-ups and established firms - a future issue for entrepreneurial education
Author
Greiner, Christian ; Peisl, Tom ; Poech, Angela
Author_Institution
Munich Univ. of Appl. Sci., München, Germany
fYear
2012
fDate
18-20 June 2012
Firstpage
1
Lastpage
9
Abstract
Various scholars contributed extensively to the area of entrepreneurial education. Nevertheless our key findings in assessing successful entrepreneurs is that strategic partnerships are very important in the daily practice of entrepreneurial companies but these partnerships are almost completely ignored in entrepreneurship courses and business models. These courses and models seem to focus on standalone products and services. It appears that the question of partnerships and system thinking is not fully understood and supported by applied research. The authors argue that using a qualitative as well as a quantitative approach helps to verify a potential deficit in entrepreneurial education. The propositions were piloted in analyzing 86 business plans at bachelors and masters level in courses delivered by the authors. The initial conclusion shows that entrepreneurial education has to shift its own paradigm - from business planning to business modeling including partnerships with established firms.
Keywords
commerce; educational courses; further education; innovation management; organisational aspects; strategic planning; applied research; bachelors level; business modeling; business models; business planning; entrepreneurial companies; entrepreneurial education; entrepreneurship courses; established firms; masters level; qualitative approach; quantitative approach; start-up firms; strategic partnerships; system thinking; Collaboration; Context; Educational institutions; Innovation management; Technological innovation; Entrepreneurship education; business modeling; established firms; start-ups; strategic partnerships;
fLanguage
English
Publisher
ieee
Conference_Titel
Engineering, Technology and Innovation (ICE), 2012 18th International ICE Conference on
Conference_Location
Munich
Print_ISBN
978-1-4673-2273-7
Electronic_ISBN
978-1-4673-2274-4
Type
conf
DOI
10.1109/ICE.2012.6297656
Filename
6297656
Link To Document