Title :
A method of keywords selection evaluation based on search volume
Author :
Gao, Jing-Guang ; Yu, Guoqiu ; Tao, Lei
Author_Institution :
Sch. of Manage., Guangdong Univ. of Technol., Guangzhou, China
Abstract :
A comprehensive keywords evaluation method based on keywords´ search volume is introduced in this paper. According to the fluctuations in keywords search volume and the comparison with relevant keywords, a more scientific and simpler way of selecting keywords based on the search volume could be found by determining the appropriate keywords as the optimization target using composite index evaluation method.
Keywords :
Conference management; Decision making; Educational technology; Electronic mail; Fluctuations; Internet; Keyword search; Optimization methods; Search engines; Technology management; comprehensive index; keywords selection; search engine optimization; search volume;
Conference_Titel :
Educational and Network Technology (ICENT), 2010 International Conference on
Conference_Location :
Qinhuangdao, China
Print_ISBN :
978-1-4244-7660-2
Electronic_ISBN :
978-1-4244-7662-6
DOI :
10.1109/ICENT.2010.5532118
