Semantic communication of web-based dynamic interactive color

Color is an indispensable visual element in the Web, now the Web designers dedicate to the research of visual beauty, the results are mainly focused on the aesthetic relationship among the color, style and emotion, whereas the researches on the color interaction, especially the researches on dynamic interactive color, have not been paid extensive and systematic attention. So in this paper, based on the communication of color semantics, the concept of dynamic interactive color is come up with. In terms of the current application of Web-based dynamic interactive color, the principles of semantic communication for dynamic color in the interaction are put forward. The page-navigation bar is taken as an example to illustrate the optimized design and verify usability according to the dynamic interactive color.