Title :
GappaGoshti™: Digital inclusion for rural mass
Author :
Gore, Kushal ; Lobo, Sylvan ; Doke, Pankaj
Author_Institution :
TCS Innovation Labs. - Mumbai, Tata Consultancy Services Ltd., Mumbai, India
Abstract :
In this paper we present our experiences and learnings accrued over more than a year while piloting a rural social network in India. We share our views on the challenges faced, both - technical and social. We also share our analysis of how the system was and is being used across various versions of the platform. We conclude with a summary of key observations necessary for deploying a rural mobile based platform.
Keywords :
mobile computing; social aspects of automation; social networking (online); GappaGoshti; India; digital rural mass inclusion; rural mobile based platform; rural social network; social challenge; technical challenge; Agriculture; Internet; Mobile communication; Smart phones; Social network services; emerging markets; mobile computing; rural; social collaboration; social networking;
Conference_Titel :
Communication Systems and Networks (COMSNETS), 2012 Fourth International Conference on
Conference_Location :
Bangalore
Print_ISBN :
978-1-4673-0296-8
Electronic_ISBN :
978-1-4673-0297-5
DOI :
10.1109/COMSNETS.2012.6151383