Designing documentation sets and establishing publication standards

Corporations constantly re-evaluate their publication procedures based on evolving product lines and the equipment devoted to information creation. Such evaluations require a structured approach to information assessment and the integration of that assessment into a corporation´s communication requirements. The authors develop such a structured approach by defining several key areas and demonstrating their application to the task of creating new communication venues. Issues discussed are the communication audit the personnel audit, the audience audit, the equipment audit, competitive analysis, standards development, supporting equipment, and quality control