Title :
Marketing power conversion products on the Internet
Author :
Jestice, Ian ; Sass, Forrest
Author_Institution :
Powerquotes, Pleasanton, CA, USA
Abstract :
The explosive growth of the Internet, its capabilities, technologies and acceptance throughout the world, is revolutionizing the relationship between buyer and seller. This paper discusses the Internet´s importance to the power source industry, what power source buyers search for, and new marketing methods including website development and promotion
Keywords :
Internet; information resources; marketing; power conversion; power supplies to apparatus; Internet; power conversion products marketing; power source buyers; power source industry; website development; website promotion; Advertising; Consumer electronics; Explosives; Industrial relations; Industrial training; Internet; Manufacturing; Power conversion; Power engineering and energy; Tides;
Conference_Titel :
Applied Power Electronics Conference and Exposition, 1999. APEC '99. Fourteenth Annual
Conference_Location :
Dallas, TX
Print_ISBN :
0-7803-5160-6
DOI :
10.1109/APEC.1999.749492
