Title :
Electric vehicle (EV) manufacturers´ challenge: R&D strategy of battery safety units seen in WIPO data
Author_Institution :
Sch. of Innovation Manage., Tokyo Inst. of Technol., Tokyo, Japan
Abstract :
Electric vehicle (EV) is regarded as one of the most practical and effective solution for air pollution. Besides higher price and shorter cruising range, battery safety is key obstacle for its market expansion. In this thesis, analysis of corporate strategy of companies from three Asian nations by using WIPO data to show several companies will face safety restriction and have limit in procuring safe batteries.
Keywords :
air pollution; cells (electric); electric vehicles; marketing; safety; R&D strategy; WIPO data; air pollution; battery safety units; corporate strategy; electric vehicle manufacturers; market expansion; safe batteries; safety restriction; Automobiles; Batteries; Companies; Industries; Patents; Safety; BYD; Electric Vehicle (EV); patent;
Conference_Titel :
Innovation Conference (SIIC), 2013 Suzhou-Silicon Valley-Beijing International
Conference_Location :
Suzhou
Print_ISBN :
978-1-4799-0338-2
DOI :
10.1109/SIIC.2013.6624165
