Title :
Contrast in the application of computer design logo
Author_Institution :
Chongqing Coll. of Electron. Eng., Chongqing, China
Abstract :
The logo of computer design is easier to identify, graphics have more features and personality, creation of color is free, unrestrained, and easier to stand out from the ordinary work, to achieve the purposes of publicizing the corporate philosophy. Comparison by setting off each other of different shapes and forms, highlighting the differences between each part of the whole, making the inherent character of each part is more intense, the image is more prominent. This paper started from describing the current situation of computer design logo, to analyzed contrast in the application of computer design logo. Hope this article can cause signs designers´ to think the rules of logo design and emphasis on contrast in the use of computer design logo.
Keywords :
computer graphics; image colour analysis; computer design logo; contrast analysis; corporate philosophy; Computers; Dispersion; Image color analysis; Shape; Software; Visualization; application; computer design logo; contrast;
Conference_Titel :
Information Technology and Artificial Intelligence Conference (ITAIC), 2011 6th IEEE Joint International
Conference_Location :
Chongqing
Print_ISBN :
978-1-4244-8622-9
DOI :
10.1109/ITAIC.2011.6030335