The relationship between enterprise strategy and employee workplace friendship: Taiwan and mainland China

Many literatures showed that the workplace friendship has positive impact on an enterprise performance. Thus, the strategy of an enterprise should focus more on the positive development of workplace friendships. Literature also shows that the strategies of most enterprises focus on dealing with changes of the external environment, such as marketing activity and financial profit, rather than workplace friendship. This research adopts the organization culture theory to discuss the relationship between positive strategies of a enterprise and workplace friendship, and to expand the existing workplace friendship theory. The samples of this research are full-time employees who work in Taiwan and China. This research collected 247 effective questionnaires in Taiwan, and 250 effective questionnaires in China. This results show that the strategies of a enterprise have great impacts on workplace friendship. In addition, there are differences between strategies of Taiwanese enterprises and strategies of Chinese enterprises.