Equilibrium Insight of Universal Strategy Management Theory for Enterprises: An Insight and Model Research

In this paper, totally based on the opinions in "Strategy Safari", we try to make analysis on modern strategy management theory in the way modern economy has introduced and practices in their researches, including new "perspective", "reference" and "analytical tools". Finally, we have established a new three-dimension (external controllable environment factors, external uncontrollable environment and internal environment factors) strategy model based on equilibrium and dynamic perspectives, an effective reference of universal theory basis, and an analytical method system involving scientific and flexible characters, so as to provide a systematic analysis on strategy management in newly-developed market environment nowadays.