Title :
Modeling the Determinants of Logistics Service Quality on Retailing Delivery Service for Online Shopping
Author :
Huang, Y.K. ; Feng, C.M.
Author_Institution :
Dept. of Marketing & Logistics, China Univ. of Technol., Taipei
Abstract :
In the logistics system of electronic commerce, the major difference between Taiwan and other countries is the retailing delivery (RD) system. Delivering consistently good service quality is difficult but profitable for logistics organizations. This paper explores the structure of logistic for RD service for electronic commerce. Drawing upon a sample of 135 users of retailing delivery and working within the framework of confirmatory factor analysis (CFA), this study examines the structure of the logistics service quality (LSQ). Finally, this study used importance-performance analysis (IPA) to discuss the relations of level of customers´ expected logistics service quality and level of customers´ perceived logistics serviced quality, implications of these results for practice and research are provided.
Keywords :
electronic commerce; home shopping; logistics data processing; confirmatory factor analysis; electronic commerce; importance-performance analysis; logistics organizations; logistics service quality; logistics system; online shopping; retailing delivery service; retailing delivery system; Customer satisfaction; Customer service; Electronic commerce; High definition video; Logistics; Marketing and sales; Portals; Traffic control; Transportation; Web and internet services;
Conference_Titel :
Wireless Communications, Networking and Mobile Computing, 2007. WiCom 2007. International Conference on
Conference_Location :
Shanghai
Print_ISBN :
978-1-4244-1311-9
DOI :
10.1109/WICOM.2007.828