Title :
A realization of an intelligent online mall
Author :
Zuban, E. ; Kovacs, K. ; Pletl, Sz
Author_Institution :
Subotica Tech - Coll. of Appl. Sci., Subotica, Serbia
Abstract :
When one would like to shop online, he has numerous search algorithms at his disposal. These can accept various criteria, for example: cost interval, manufacturer, and other relevant information about the product. The number of hits depends on how well is the product´s datasheet filled. The system is unable to learn. That creates the need for a system, which is able to adapt to the customers and determine their shopping habits and taste. The goal of our work is to present the requirements and a possible realization alternative of such a system.
Keywords :
customer profiles; data mining; electronic commerce; ontologies (artificial intelligence); retailing; cost interval; customer profiling; customer shopping habits; customer taste; intelligent online mall; online shopping; product datasheet; product information; Humans; Mass customization; Ontologies; Production;
Conference_Titel :
Intelligent Systems and Informatics (SISY), 2011 IEEE 9th International Symposium on
Conference_Location :
Subotica
Print_ISBN :
978-1-4577-1975-2
DOI :
10.1109/SISY.2011.6034302
