Title :
Enhancing technology management through alliances
Author :
Koenig, Harold F. ; Gobeli, David H.
Author_Institution :
Coll. of Bus., Oregon State Univ., Corvallis, OR, USA
Abstract :
As part of a larger study, software firms in the Northwest US were surveyed on their alliances with: (1) suppliers; (2) firms that produce related products; and (3) firms that bought their products. The structure of alliances maintained by the firm was related to new product success. In addition, the climate of trust and commitment in the relationship was assessed
Keywords :
DP industry; commerce; product development; research and development management; software houses; technology transfer; R&D management; USA; alliances; commitment; new product success; software firms; technology management; trust; Acceleration; Computer industry; Educational institutions; Product customization; Product development; Software; Statistics; Technology management; Time to market;
Conference_Titel :
Management of Engineering and Technology, 2001. PICMET '01. Portland International Conference on
Conference_Location :
Portland, OR
Print_ISBN :
1-890843-06-7
DOI :
10.1109/PICMET.2001.952418
