• DocumentCode
    3570817
  • Title

    How Could a Boy Influence a Girl?

  • Author

    He Chen ; Wen Xu ; Xuming Zhai ; Yuanjun Bi ; Ailian Wang ; Ding-Zhu Du

  • Author_Institution
    Dept. of Math., Southeast Univ., Nanjing, China
  • fYear
    2014
  • Firstpage
    279
  • Lastpage
    287
  • Abstract
    A boy wants to make friends with a pretty girl. He feels that he may get rejected if he invites her directly. In this situation, what he could do is to influence the girl´s friends. Similar situations may occur in social activities. Based on this background, we formulate a new optimization problem, the Target Influence Maximization (TIM) problem and show that this problem can be solved in polynomial-time in networks with no directed cycles. Motivated by this, we study a special strategy to construct solutions for TIM, i.e., The Target Influence Maximization through Sub graph without Directed Cycle (TIMSDC). Two polynomial-time approximation algorithms are designed for TIMSDC. Through extensive experiments on real-world data sets, we demonstrate that our algorithms work efficiently and outperform existing methods.
  • Keywords
    computational complexity; graph theory; optimisation; social sciences; TIM problem; TIMSDC algorithm; boy; girl; optimization problem; polynomial-time; social activity; target influence maximization through subgraph without directed cycle; Approximation algorithms; Computational modeling; Heuristic algorithms; Integrated circuit modeling; Silicon; Social network services;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Mobile Ad-hoc and Sensor Networks (MSN), 2014 10th International Conference on
  • Type

    conf

  • DOI
    10.1109/MSN.2014.45
  • Filename
    7051782