• DocumentCode
    36010
  • Title

    "Carrying a Bag": Memoirs of an IBM Salesman, 1974-1981

  • Author

    Cortada, James W.

  • Volume
    35
  • Issue
    4
  • fYear
    2013
  • fDate
    Oct.-Dec. 2013
  • Firstpage
    32
  • Lastpage
    47
  • Abstract
    This article is the memoir of an IBM salesman working in the Data Processing Division, 1974-1981. This was a Golden Age for account management, sales of mainframes, all during the period of IBM´s antitrust suit. The author provides insights into the operations and culture of IBM´s sales history.
  • Keywords
    DP management; personnel; sales management; IBM antitrust suit; IBM sales history; IBM salesman; account management; data processing division; mainframes sales; Computers; Employment; Marketing and sales; Professional aspects; 4300s; Computers; Employment; IBM Data Processing Division; IBM marketing representative; IBM sales plan; Marketing and sales; Professional aspects; System 370; branch offices; field engineers; systems engineers;
  • fLanguage
    English
  • Journal_Title
    Annals of the History of Computing, IEEE
  • Publisher
    ieee
  • ISSN
    1058-6180
  • Type

    jour

  • DOI
    10.1109/MAHC.2013.42
  • Filename
    6617634