The Design of Brand Cosmetics Anti-counterfeiting System Based on RFID Technology

The digital authentication security technology is widely used in the current brand cosmetics as key anti-counterfeiting technology, yet this technology is prone to "false security", "hard security" and "non-security" phenomena. This paper researches the current cosmetics brand distribution channels and sales methods also analyses the cosmetics brands´ demand for RFID technology anti-counterfeiting security system, then proposes a security system based on RFID technology for brand cosmetics. The system is based on a typical distributed RFID tracking and tracing system which is the most widely used system-EPC system. This security system based on RFID technology for brand cosmetics in the paper is a visual information management system for luxury cosmetics brand. It can determine the source of the product timely and effectively, track and trace products´ logistics information and prevent fake goods and gray goods getting into the normal supply chain channels.